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Sirka Hintze leaves Vebego and joins CEWE
Sirka Hintze, Chief Value Officer at Vebego, has decided to part ways with Vebego for personal reasons. She will join CEWE Stiftung & Co. KGaA in Oldenburg, Germany as their CFO as from June 1, 2025.
Three years ago, Vebego embarked on a significant transformation. From a collection of many small companies operating in four countries, we built eight core companies across four segments: cleaning, facility management, landscaping, and healthcare. As part of this transformation, we embraced a strategic approach to value creation aimed at creating value for our employees, our customers and society. Sirka initiated and built up a framework to steer on (non-)financial data, which has been an important part of this transformation; she made a lasting impact in this area for Vebego.
Sirka Hintze: “I had a fantastic time at Vebego and feel sad about leaving, but I have made a conscious decision for my future development. I would like to thank all of my colleagues for the great collaboration, you will always be with me in my heart.
You do great work. I have really enjoyed working with all of you, we have made huge steps forward together and I am positive you will continue to do so.”
Ton Goedmakers, CEO: "Sirka is an inspiring leader and her contributions have been of great value to us. While we are grateful for everything she has done to help shape Vebego into the company it is today, we also understand and respect her decision to take on a new challenge. We wish Sirka all the best as she embarks on this next chapter in her career."
Vebego has started the search for a successor for the CVO position in the Board of Directors.